More and more organisations are becoming value-led in today’s society. We’re facing a range of environmental, social and economic challenges in our world at the moment, and many businesses have committed themselves to different causes to try and have a positive impact on this.

Plenty of candidates in today’s job market are also more concerned about working for an organisation that is going to make a difference with its work and its profits, with multiple studies showing that value-alignment and mission-driven businesses perform better and retain employees for longer. In this article, we’re going to explore some of these benefits that link to being a value-led organisation and then share our story and mission to be the change we want to see in our industry.

Why Being Value-Led Is Important

Being a value-led organisation is important to us because, by embodying our values of being ethical and accountable, we support businesses that are using digital transformation to bring about significant social change. Our work doesn’t just benefit the technology leaders that use our services; it benefits the wider community that is affected by the life-changing research outcomes or public services we support.

But there are other reasons why being value-led can benefit a business as well.

Research shows that companies that consider themselves ‘mission-driven’ experience 30% higher levels of innovation than competitors that aren’t led by their values. This innovation often leads to them being first or second in their market segment.

The same research found that ‘mission-driven’ companies tend to have 40% higher retention rates as well. When employees feel like the work they’re doing has a positive impact, they’re more likely to want to stay at a company and continue doing work that benefits others. 

Employees that work at a value-led company often choose to work there because these values align with their own and they feel personally connected to the work that they’re doing. This culture alignment is another massive benefit for businesses, with 30% higher enterprise growth and 17% higher profit growth for companies with a workforce that support their employer’s values. 

Purpose-driven organisations also see higher market share gains and higher customer satisfaction rates than their competitors, creating more profits and retaining customers for longer. 

Value-led organisations with positive workplace cultures are also generally better places to work when it comes to employee engagement and satisfaction. 66% of employees that believe their workplace culture is positive also believe that this positively impacts their work every day. So when you let doing good guide your business, you get a happy workplace atmosphere in return. 

If you have a strong set of values that drive the work you do, you’re likely to be hiring with these in mind, searching for employees that share your commitment to your mission and that will be motivated to help you achieve it. This will help you to hire more successfully, as many candidates in today’s job market are focused on finding places to work where they feel like they ‘fit’ the company culture. 46% of candidates said that they wouldn’t apply for a role in a company that they felt they wouldn’t ‘fit’ the culture of, demonstrating how recruitment with values in mind can really improve the quality of candidates that apply for your roles. 

One of the key benefits of being a value-led company is that your work makes a positive impact on the world around you or the people that need your support. But as the above research shows, there are also numerous benefits to the business, from increased profits to greater employee engagement.

What We’re Doing About It

We strongly believe in the power of being the change we want to see in business, which is why Inspire People is a value-led organisation with a mission to help build a better society with the help of technology.

Our services help support and facilitate digital growth, utilising the technology that we believe can make a powerful difference to public services and research projects that will improve everyone’s lives. The uncertain world we live in right now is full of different challenges, but our support across industry insight, talent management and project planning can all help digital leaders to harness new systems and technology to deliver progress that has a positive impact.

We take our commitment to ‘tech for good’ seriously and only work with other organisations that share our vision and values. Instead of prioritising profits and lucrative clients, we seek out opportunities to work with businesses that want to make a difference in society with their work, helping these plans become a reality.

Our three core values are ‘Accountable’, ‘Ethical’ and ‘Working Together’. We’re led by these values through working with businesses and industry individuals that share our ethos and know that we achieve more when we collaborate and connect across the Tech for Good sector and utilise the power of the cloud and the digital infrastructure.

Our Goal To Be B-Corp and Give Back

Inspire People is currently on a journey towards becoming B-Corp certified. This certification is only given to businesses which demonstrate high social and environmental performance, make a legal commitment to being accountable to all stakeholders, and are transparent about their performance as an organisation in upholding high standards of social and environmental support with their work.

We feel that our values and goals make us an ideal candidate for this certification, and are currently in the process of completing the B Impact Assessment to assess our suitability. By becoming B-Corp certified, Inspire People will further our commitment to ‘be the change we seek in the world’ in line with the mission of the B-Corp movement.

As described above, we only work with clients who are Tech for Good and who we believe will help bring about the social change that we feel will benefit our community at this moment in time. We prioritise clients and partnerships where we feel our values align and we know that the support of our services is going to make a positive difference.

Inspire People is also committed to diverse hiring, both internally and as part of the Talent services that we offer our clients. We always ensure that we select candidates that represent a range of backgrounds and identities and make a conscious effort to include a high percentage of candidates from minority or disadvantaged backgrounds, helping our clients diversify their workforces and reap the benefits of this.

Along with the work we do to facilitate technological growth and progress, we also regularly donate to local charities to ensure that our work is also making a difference close to home. Most recently, we supported an organisation that gives aspiring special needs artists a space to create and sell their work, purchasing a new piece of art for our office.

We also have an environmental policy that helps us to minimise the impact our business has on the planet and its resources. Our approach to reducing our emissions and carbon footprint includes minimal use of natural resources, continual monitoring and improvement of our environmental performance, and the use of greener transport options, office supplies and cleaning products.

Who We Work With

Genomics England

A fantastic example of our work with a similarly value-led organisation Genomics England, which sequences genomes from NHS Patients with rare diseases or cancer and stores all of this data across physical data centres and the public cloud. This genomic technology aims to improve the overall health of the population by speeding up diagnosis and identifying more effective treatments.

Our work with Genomics England involved supporting a rapid increase in the speed and volume of data the organisation was processing and storing, requiring the IT team to expand with new DevOps teams, Platform Engineers and Architects. Our talent services helped to develop a culture-led recruitment strategy that was more efficient and led to successful contract and permanent hires.

Lifebit

Another example of the kind of organisation we work with is Lifebit, a company that creates technological methods of accessing, analysing and manipulating biomedical data. This allows researchers to utilise this sensitive data without running into any security issues and also gives Biomedical Data Custodians a way to make their findings findable and usable.

Our work with Lifebit involved a range of our talent services, focusing on inbound and outbound candidate attraction and providing several VIP services to improve their screening and interview process, including creating job brochures and designing competency based scorecards. We also worked with them on establishing a desirable Employer Value Proposition to improve their image as a company and increase candidate attraction, including producing an EVP video and Job Brochure. 

The feedback generated by this work was very positive, with candidates commenting on the clear sense of company culture and 53% of unsuccessful candidates saying that they would recommend Lifebit to a friend or colleague. 92% of the job offers made were accepted, and it was also reported that the company’s onboarding process improved significantly.

Why We Work With Them

We work with organisations like those listed above because they share our belief in the power of Tech for Good and utilise a range of digital technologies to support their mission across the healthcare, trade and finance industries. In every instance, our services have helped to improve recruitment processes and support growth, helping these organisations deliver their research or services to more people and pursue new projects that led to greater innovation.

Working with businesses that share our values and ethos also sets a standard for other organisations to start being the change they want to see in their industry. Our exclusive work with other value-led companies demonstrates our commitment to supporting technological growth and digital transformation, allowing us to help bring about the change we feel our society needs.

Follow Our Journey

If you’d like to find out more about the work we do in the Tech for Good sector and follow us on our journey towards becoming B-Corp certified, you can keep up with what we’re doing on Facebook, Twitter or LinkedIn.

We also have a mailing list that offers exclusive insight into our industry, work and the latest developments impacting digital transformation.

About Inspire People

We believe that technology has the power to change the world for the better and we love working with businesses whose technology or purpose has a positive impact. We help businesses that share our vision access the people, resources and strategic advice they need to achieve their digital transformation goals

Our service is designed to accelerate your digital growth. We created our offer in response to emerging challenges in an uncertain business landscape: a blend of Advisory, Talent and Project led services that will help you achieve your strategic aims and deliver more for your employees and customers. We’ll connect you to rare specialist talent, experts and insight to help you navigate your biggest challenges and remain competitive in a changed world.

Get in touch today to discover how working with us could help you innovate and grow.

Speak to our expert team on +44(0)20 7871 8550 or email  hello@inspirepeople.net